September 05, 2022 - Stockify, a fintech start-up with offices in Bengaluru and Dubai, as announced the launch of its online platform to help Indians and Non-Resident Indians diversify their stock portfolio by investing in a new category of shares.

Stockify says that it makes buying and selling Unlisted or Pre-IPO shares, "as easy as A-B-C: Choose a company, complete your KYC to make the payment, and get your shares transferred."

Piyush Jhunjhunwala, Co-Founder and CEO, Stockify, commented, "With Unlisted or Pre-IPO shares, buying early is key to maximizing profits. These shares are always available at a cost lower than their listed peers. By investing early in a company's Unlisted or Pre-IPO shares, investors can multiply their returns significantly once the company is officially listed on the stock exchanges."

Rahul Khatuwala, Co-Founder, Stockify, said, "Stockify brings both sellers and buyers together for hassle-free Unlisted (Pre-IPO) share trading. These stocks can go public anytime and tend to offer a better return compared to listed firms. To put it simply, investors can enter the stock market without the anxiety of fluctuations. Unlisted shares have low liquidity as well as low volatility, leading to lower valuation but a higher return on investment."

Investors on the Stockify platform can choose not only the companies they want to invest in, but also, depending on the firm, consult Stockify to unlock the best deal. "We recommend all our investors to connect with us to help them reach a decision," said Jhunjhunwala, a qualified Chartered Accountant from India and a Certified Public Accountant from the United States with over 20 years of experience in leading multinationals such as PepsiCo and Reckitt Benckiser. "Our top-notch in-house analysis team does extensive research to give the best deal options to our retail public HNI investors."

Stockify says that its business mission is to partner with retail investors to find Pre-IPO stocks that have the potential to deliver multifold returns. "Previously, the Pre-IPO sector was accessible only to major investors, venture funds, hedge funds, PE funds and other specialized financial institutions," said Khatuwala, also a qualified Chartered Accountant from India. "Now, we help our retail and HNI investors access the Pre-IPO market at an early stage and help maximize their wealth. We have a dedicated team focusing on Pre-IPO opportunities in India."

On its website (www.stockify.net.in), Stockify offers a complete portfolio of companies currently offering unlisted shares. "As of now, we are not a registered investment advisor and we do not recommend trading of any share," Jhunjhunwala said. "However, we list the most profitable Unlisted (Pre-IPO) shares based on our analysis and you are recommended to take advice from your financial advisors before making any decision. However, we are happy to assist on client requests."

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Piyush Jhunjhunwala, Co-Founder and CEO, Stockify

Piyush Jhunjhunwala is a qualified Chartered Accountant (CA) from India and a Certified Public Accountant (CPA) from the United States. He is a seasoned finance professional with over 20 years of experience in global conglomerates such as PepsiCo Inc., Reckitt Benckiser PLC, and Coty Inc. He has rich experience in multiple geographies, including MENA, Russia, Turkey and India.

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, Rahul Khatuwala, Co-Founder, Stockify

Rahul Khatuwala is a qualified Chartered Accountant (CA) from ICAI, India. He is the founder of Finaco.in, a fintech company that delivers services across various verticals through a network of 5000-plus CAs and finance professionals in India. Rahul is acting CFO of multiple companies operating in diversified verticals. He heads Stockify's Indian operations and is based out of Bengaluru.