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Austria's Bitpanda has announced it will launch a unified investing platform on 29 January 2026, bringing together stocks, ETFs, crypto and precious metals in a single regulated app.
The expanded platform will give users access to more than 10,000 stocks and ETFs alongside Bitpanda's existing crypto and metals products. The Vienna-based company, which holds licenses to operate across the European Economic Area and the United Kingdom, serves more than 7 million registered users.
The launch will allow customers to invest across all major asset classes from one interface. The platform combines Europe's largest crypto offering with equities, ETFs and precious metals. Users will be able to trade both whole and fractional shares, allowing smaller investors to gain exposure to high-priced stocks and diversified ETF products.
Bitpanda's expanded equities offering covers around 8,000 stocks and 2,500 ETFs, all available at a flat fee of €1 per trade. The pricing model includes no hidden commissions, no custody fees and no payment for order flow. Automatic tax withholding will be available from day one for users in Austria and Germany.
New features include free deposits and withdrawals, zero-cost savings plans for stocks and ETFs and advanced order types such as limit orders. Users will be able to transfer existing portfolios into Bitpanda, allowing them to manage their entire investment portfolio from a single app.
Eric Demuth, Chairman and Co-founder, Bitpanda
"Eleven years ago, we made crypto simple and secure for everyone. Now comes the next evolution: for the first time, we're bringing all markets and asset classes together in a single app," said Eric Demuth, Chairman and Co-founder, Bitpanda.
The transformation into a unified investment platform will be supported by a pan-European communications campaign featuring Christoph Waltz as Bitpanda's brand ambassador. The campaign will roll out across multiple channels and include initiatives such as a Twitch Streamer Challenge and educational content formats.
Lukas Enzersdorfer-Konrad, CEO, Bitpanda
"With our €1 flat fee per trade and free savings plans for stocks and ETFs, we're making investing as easy and intuitive as our market-leading crypto offering," said Lukas Enzersdorfer-Konrad, CEO, Bitpanda.
Bitpanda is preparing for a Frankfurt stock market debut in the first half of 2026, potentially seeking a valuation of €4 billion to €5 billion ($4.6 billion to $5.8 billion). The company has appointed Goldman Sachs, Citigroup and Deutsche Bank to arrange the offering.
Founded in 2014, Bitpanda currently offers access to over 650 crypto assets, nine indices and four precious metals from its Vienna headquarters and regional offices across Europe.
The move follows similar initiatives by other large exchanges as platforms compete to aggregate crypto and traditional financial products under one interface. Kraken launched its tokenised equity product xStocks last year, with users trading more than $5 billion in xStocks tokenised equities. Bitget partnered with Ondo Finance to list tokenised stocks and ETFs, with cumulative trading volume approaching $1 billion. Coinbase has said it plans to offer tokenised stocks to US users as part of its broader strategy, though no US-based tokenised stock product has launched to date.
Unlike tokenised products, Bitpanda's stock and ETF offering consists of traditional regulated securities.
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