Hybrid Solutions Announces Major Brand Refresh and New Dubai Office

September 7, 2022 - Hybrid Solutions, the provider of VertexFX, the online trading software has announced a full company rebrand and a refresh of its corporate identity. The software provider presented a new logo with an enhanced font, a brighter colour palate and has plans to launch a new website design unveiled in the upcoming months.

In line with this, the multi-level online trading platform for Forex and currency trading also announced the opening of its new Dubai office to support its expansion into the MENA region.

Adel Jibrin, CEO & colleagues at the new Dubai office

Adel Jibrin, the newly appointed CEO and Managing Partner at Hybrid Solutions commented on the brand refresh: “We are proud to be sharing this news after recently celebrating Hybrid Solutions’ 20-year anniversary. Over the past two decades we have seen the Hybrid Solutions brand evolve to become one of the world’s leading providers of online trading software used by brokerages globally.”

He continued: “VertexFX trading software has a closed-loop trading structure that supports brokers of all sizes and in 10 languages. We have developed an unrivalled reputation by going above and beyond with the comprehensive back-office support we offer alongside the trading infrastructure we have developed.”

VertexFX, is an online trading system introduced as a package of solutions including trading Plugins, a Backoffice, dealing desk, client terminals, dedicated hosting, White Labelling, and bridging capabilities.

VertexFX financial institutions can access a risk management bridge allowing them to perform auto clearing with Tier-1 liquidity providers. The online trading platform is used by dealing rooms, liquidity providers, exchanges, market makers and brokerage firms.

The new brand has been designed to be incorporated in over 10 languages and a range of marketing material in different geographical jurisdictions as the firm expands within the MENA region and beyond.