IG North America Appoints Catherine Davis CMO

September 07, 2022 - IG Group, a fintech company operating in online trading, announced the appointment of Catherine Davis as Chief Marketing Officer (CMO) for IG, North America.

Davis will report to JJ Kinahan, Regional CEO for IG, North America. She will be a member of the global Senior Marketing Leadership Team for IG Group, led by Katherine Whitton, IG Group CMO.

In this new position for the company, Davis will leverage her experience to build awareness and growth of IG, including online brokerage tastyworks.

“We are thrilled to welcome Catherine to IG, North America. She has demonstrated tremendous success in exponentially growing brands, implementing best practices and increasing revenue for the many consumer and financial companies she has supported,” said Kinahan.

“Catherine shares our passion to reinvent the trading experience for the self-directed trader and our drive to break new ground every day with our original content, education resources, and industry-leading trading platform.”

“The tasty ecosystem has been built to be truly purpose-driven as both the brokerage and content offering focus on empowering people to become better traders. I’m personally driven by companies that demonstrate a desire to support customers and innovate to create better experiences. That’s why tasty’s mission and approach strongly resonated with me. I look forward playing a part in tasty’s growth story going forward,” said Davis.

Davis previously worked at Morgan Stanley where she held several senior positions including serving as SVP, Director of Global Advertising and Brand Management. She was also CMO of online brokerage, Harris Direct, BMO.