Vantage unveils Supercar Blondie as Brand Ambassador

The social media publisher Supercar Blondie draws over 1 billion views per month across the group, with over 85 million followers globally and aims to be a leading voice and influence in a traditionally masculine industry.

January 18, 2023 - Multi-asset broker, Vantage announced that Alexandra Mary Hirschi, of Supercar Blondie, as its Brand Ambassador.

This partnership between the online brokerage and social media publisher, aims to use their respective expertise to provide accessible and relevant financial education both on Vantage's platforms and on Supercar Blondie's online education channel, Xplained.

Marc Despallieres, Chief Strategy and Trading Officer at Vantage, says, "We are truly excited to work with Supercar Blondie once again, in a greater capacity as our brand ambassador. Her adventurous attitude, tech-savvy, and global appeal makes her a perfect fit for us to raise Vantage's brand awareness among younger and more discerning audiences. I know her unique presentation style will help demystify trading, and make it approachable and relevant for all."

The social media publisher draws over 1 billion views per month across the group, with over 85 million followers globally and aims to be a leading voice and influence in a traditionally masculine industry.

Alexandra Mary Hirschi says, "I am all for bringing exciting and transformative content to our audience. One of our key goals in 2023 is to empower our audience by providing accessible financial education materials. With that, I'm thrilled to partner with a market leader like Vantage to raise the bar on financial education and strengthen financial literacy for all. Vantage is a company with a big heart, and It's exciting to see the impact we can make together."

This announcement follows an earlier partnership in 2022 when Supercar Blondie participated in the Blue Carbon initiative in Sardinia, Italy, to announce Vantage's corporate ESG policy and bring awareness to climate change.