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MAS Markets (@MASMarkets) has appointed Gareth Palmer as eFX Sales, as the multi-asset liquidity provider looks to strengthen its institutional foreign exchange offering and expand its client relationships across global financial markets.
Palmer has more than 20 years of experience in financial services, including over 15 years working with major international financial institutions. His background covers electronic foreign exchange trading, institutional sales, client relationship management and business development.
In his new role, Palmer will develop MAS Markets’ eFX sales capabilities, strengthen institutional client relationships and look for opportunities to expand the company’s electronic trading offering. The company said his experience across electronic trading infrastructure will support its work on tailored liquidity and execution solutions for institutional clients.
Palmer has previously held senior positions across eFX distribution, fixed deposits and eFX sales globally, as well as roles overseeing electronic FX client services and supporting institutional trading operations. He has also managed international teams, overseen pre- and post-trade risk management, supported trading platform development and worked with hedge funds, asset managers, pension funds, government agencies and proprietary trading firms.

Simon Blackledge, CEO and Founder, MAS Markets
Simon Blackledge, CEO and Founder, MAS Markets said:
"Gareth brings a wealth of experience in electronic foreign exchange and institutional client relationships, alongside a strong track record of delivering commercial growth. His understanding of the evolving eFX landscape and experience working with major financial institutions make him a valuable addition to our team. We look forward to the contribution he will make as we continue to strengthen our institutional offering and expand our global client network."

Gareth Palmer, eFX Sales, MAS Markets
Gareth Palmer, eFX Sales, MAS Markets said:
"I’m delighted to be joining MAS Markets at an exciting stage in its development. Having spent much of my career working across institutional FX and electronic trading, I understand the importance of combining competitive liquidity with reliable technology and strong client relationships. I’m looking forward to bringing this experience to the business, developing new partnerships and helping deliver solutions that meet the evolving needs of institutional clients."
The hire is part of MAS Markets’ plan to strengthen its institutional capabilities, deepen client relationships and improve its technology-driven liquidity solutions across global markets.
MAS Markets is an FCA-regulated multi-asset liquidity provider serving brokers, hedge funds, family offices and professional traders. Its infrastructure is hosted in the LD4 and TY3 data centres, and it works with Tier 1 banking institutions.
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MAS Markets has appointed Gareth Palmer as eFX Sales, bringing more than 20 years of financial services experience to develop the FCA-regulated liquidity provider’s electronic FX sales capabilities, strengthen institutional client relationships and expand its electronic trading offering across global markets.
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