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Trading broker AvaTrade has announced its most significant Formula 1 partnership to date, joining Oracle Red Bull Racing as Team Partner in a multi-year agreement that includes support for the team's young driver academy programmes.
The deal will see AvaTrade branding appear on the championship-winning team's RB20 car at this weekend's season-closing Abu Dhabi Grand Prix, before expanding to team kit, driver suits and the RB21 car from the start of the 2025 season.
The partnership targets increased brand visibility in key markets including the Middle East and Latin America. AvaTrade will also become presenting partner of Red Bull's 'Talking Bull' podcast and support F1 Academy, the all-female racing series, through the Red Bull Racing Pepe Jeans Academy Programme.
Christian Horner, CEO & Team Principal of Oracle Red Bull Racing said, "Everyone at Oracle Red Bull Racing is excited to be welcoming AvaTrade to the Red Bull family and to see them proudly displayed on the RB20 in Abu Dhabi as we celebrate the end of the 2024 season. This is a unique partnership that has combined our shared values of maximizing potential and achieving success – whilst pushing the limits. The partnership expanding to F1 Academy and Talking Bull shows the commitment and amazing working relationship that the Team already has with AvaTrade, and shows the depth of the world of Red Bull and exciting opportunities in F1. We look forward to reaching new heights together in 2025 and beyond."
Dáire Ferguson, CEO of AvaTrade said "Oracle Red Bull Racing's commitment to innovation and excellence aligns seamlessly with our own mission at AvaTrade. Their dominance in Formula 1 reflects the precision and focus we deliver to our traders every day. As a world-leading broker specializing in Futures, Options & CFDs and providing access to global markets, AvaTrade's innovation equips traders to push boundaries just as Oracle Red Bull Racing does on the track. Together, we're breaking new ground and opening doors for race fans and traders alike to experience the extraordinary."
The regulated broker, which operates in multiple jurisdictions including the EU, Japan and Australia, offers trading in over 1,000 instruments through various platforms including MT4/5 and its proprietary mobile app.
