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Financial services provider B2PRIME Group has appointed James Wale and Aaron Brown as Managing Executives, in a move that signals the company’s continued institutional expansion across Europe and the Middle East & North Africa (MENA) regions.
Wale brings over 15 years of experience in institutional trading, liquidity management, and business development. He joins from iSAM Securities, where he served as Head of Institutional Sales overseeing relationships with hedge funds, brokers, and proprietary trading firms throughout EMEA. His previous positions include senior roles at CMC Markets, Varengold Bank, and FIXI, where he helped to build institutional pipelines and establish strategic liquidity partnerships.
Brown, also joining from iSAM Securities, was previously Sales Director with responsibility for business development across MENA. His earlier roles include leadership positions at ADSS, INFINOX, Finalto, and Global Market Index, alongside earlier experience at the London Metal Exchange and FXCM. His deep understanding of the regional landscape and strong institutional network will support B2PRIME’s growth strategy in emerging markets.
“We’re thrilled to welcome James and Aaron to the B2PRIME family. Their extensive institutional experience and client-focused approach align with our mission. Strengthening our institutional team reinforces our commitment to providing reliable services as we continue to expand our global presence.”
— Eugenia Mykuliak, Founder & Executive Director, B2PRIME Group
“Joining B2PRIME offers an opportunity to be part of a company that’s focused on innovative solutions in institutional liquidity and technology. The firm’s established reputation and innovative approach provide a solid foundation to deliver enhanced value to institutional clients.”
— James Wale, Managing Executive, B2PRIME Group
“B2PRIME’s ambitious growth strategy and expanding global reach make this an ideal time to come on board. I look forward to helping strengthen our presence in the Middle East and enhancing our services for institutional partners.”
— Aaron Brown, Managing Executive, B2PRIME Group
B2PRIME Group is a global financial services provider for institutional and professional clients. The company is regulated by multiple authorities, including CySEC, SFSA, FSCA, FSC Mauritius, and DFSA (Dubai). The group offers access to multi-asset liquidity and institutional-grade trading solutions, with a focus on transparency, reliability, and operational excellence.
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