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XS.com, the global FinTech and financial services provider, has appointed Andreas Achniotis as Head of Affiliates, as the multi-asset broker looks to expand its global partner network and strengthen one of its key client acquisition channels.
The appointment comes as affiliate marketing continues to play an increasingly important role within the online trading industry, with XS.com investing in scalable partnership initiatives aimed at strengthening collaboration, improving performance and supporting sustainable business growth. The move reflects the multi-regulated broker's long-term vision of building a stronger affiliate ecosystem while expanding its reach across global markets.
In his new role, Andreas will oversee the development and execution of XS.com's affiliate strategy, managing partner relationships, optimising acquisition campaigns and introducing initiatives designed to increase engagement and deliver stronger commercial results. Working closely with the Sales, Marketing and Product teams, along with other business units, he will help further enhance the broker's affiliate programme and identify new growth opportunities.
Andreas brings more than a decade of experience in the FX and online trading industry. Throughout his career, he has held positions spanning business development, trading operations, risk management and affiliate management, giving him a well-rounded understanding of both the commercial and operational sides of the business.
Over the years, he has built and managed affiliate and Introducing Broker networks, developed partner incentive programmes and implemented performance-focused strategies that strengthened acquisition efforts across multiple regions. His experience working with diverse international markets, combined with a data-driven approach to partnership development, positions him to lead the continued evolution of XS.com's affiliate programme.
Andreas Achniotis, Head of Affiliates, XS.com
Andreas Achniotis, Head of Affiliates, XS.com commented on his appointment:
"I am excited to join XS.com at such an important stage of its global growth. Affiliate marketing continues to evolve, creating new opportunities for businesses and partners alike. I look forward to working alongside the team to strengthen our affiliate network, build lasting partnerships, and develop initiatives that create long-term value for both our affiliates and our clients."
Wael Hammad, Group Chief Commercial Officer, XS.com
Wael Hammad, Group Chief Commercial Officer, XS.com, commented:
"Affiliate partnerships remain an important part of our global growth strategy. Andreas brings extensive industry experience, commercial insight, and a strong understanding of partnership development that will help us continue expanding our affiliate ecosystem. We are pleased to welcome him to XS.com and look forward to the value his leadership will bring as we continue strengthening our global presence."
The appointment marks another step in XS.com's ongoing investment in strategic growth initiatives and reinforces the broker's commitment to building high-performing partnerships that support its expanding international business.
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