CoinShares Expands Crypto ETP Access To French Retail Investors Via Bourse Direct

CoinShares PLC, a global asset manager specialising in digital assets, has announced that five products from its range of physically-backed crypto Exchange-Traded Products are now available to retail investors through Bourse Direct, one of France's leading online brokerage platforms.

This listing provides Bourse Direct's clients with direct access to CoinShares' regulated crypto investment products via their existing securities accounts. This eliminates the need for wallets, private keys, or complex operational procedures. Investors can now gain exposure to Bitcoin, Ethereum, Solana, XRP, and other major digital assets through products structured under a prospectus regime.

The move aligns with a broader European trend towards opening regulated crypto access for individual investors. With MiCA now in force across the EU, and with clarified AMF policy for crypto ETPs, French brokerage platforms are increasingly integrating crypto ETPs alongside traditional equities and ETFs. This development aims to bring the asset class into the mainstream of retail wealth management.

CoinShares' presence in France is further strengthened by its existing partnership with BoursoBank, the country's leading online brokerage platform. These distribution relationships collectively establish CoinShares as a reference issuer for crypto ETPs in the French market, offering robust global crypto regulation compliant products.

Jean-Marie Mognetti, CEO and Co-Founder of CoinShares

Jean-Marie Mognetti, CEO and Co-Founder of CoinShares commented:

France is opening up to regulated crypto products at a moment when the infrastructure is finally ready to support retail demand at scale. Our products were built for exactly this transition, institutional-grade structure, transparent pricing, and access through the platforms investors already use. With BoursoBank and now Bourse Direct, we are well positioned to lead the French market for crypto ETPs.

CoinShares has been issuing crypto ETPs since 2015, when it launched the world's first Bitcoin ETP. The Group manages over $7 billion in assets and holds a leading market position in Europe for digital asset ETPs, underpinned by robust market depth providers.

The expansion of regulated crypto products into mainstream retail platforms like Bourse Direct highlights the increasing convergence of traditional finance and digital assets. This trend is particularly relevant to LiquidityFinder's audience, which includes institutional FX participants, prime brokerages, and those involved in institutional crypto infrastructure. The demand for sophisticated, regulated access to digital assets, whether through ETPs or direct trading via prime brokerage comparison services, underscores the evolving landscape of institutional FX and broader financial markets, creating new opportunities for market participants.

For further insights into the evolving digital asset landscape, explore LiquidityFinder Insight.