KuCoin Restores BRL Fiat Services Following Brazil Central Bank Compliance

KuCoin has resumed Brazilian Real (BRL) fiat balance transactions for its spot market, enabling users to hold BRL in their accounts and trade cryptocurrencies directly without currency conversion fees.

The global cryptocurrency exchange announced the resumption on Tuesday, allowing Brazilian traders to deposit and withdraw funds via PIX or bank transfers while trading popular cryptocurrencies including Bitcoin, Ethereum, and Tether using BRL.
 

The service operates under full compliance with Brazil's Central Bank Know Your Customer (KYC) requirements, establishing what the exchange describes as a regulated trading environment for its Brazilian user base.

The integration of PIX, Brazil's instant payment system, facilitates immediate deposits and withdrawals for traders. The platform eliminates currency conversion fees through direct BRL trading pairs, addressing cost concerns in a market where cryptocurrencies serve as hedges against economic volatility.
 

To mark the service resumption, KuCoin launched several promotional offers including a Top-Up Ranking Contest where the ten users with highest BRL deposits share a 2,050 USDT prize pool, alongside purchase bonuses and fee waivers for new users during their first month.

BC Wong, Chief Executive Officer of KuCoin
 

BC Wong, Chief Executive Officer of KuCoin, commented: "Latin America is a vital market for KuCoin, and our commitment remains unwavering. We are dedicated to providing Brazilian traders with an exceptional trading experience. As the first major exchange to support BRL transfers via PIX after Brazil's Central Bank policy updates in 2022, our current resumption of BRL balance transactions further highlights our leadership in innovation and regulatory alignment."
 

Brazil represents the world's ninth-largest cryptocurrency market, recording $4.69 billion in net crypto imports during Q1 2024, marking a 118% increase year-on-year. Stablecoins dominate transaction volumes, indicating demand for stability within the market.

Industry projections suggest Brazil's cryptocurrency market will generate $2.8 billion in revenue by 2025, driven by increasing adoption rates and supportive regulatory frameworks.
 

KuCoin is one of the pioneering technology platforms supporting digital economies, built on blockchain infrastructure and liquidity solutions. The exchange serves over 41 million users worldwide, offering digital asset solutions across wallets, trading, wealth management, and payments.
 

The platform has received recognition including "Best Crypto Apps & Exchanges" by Forbes and placement among the "Top 50 Global Unicorns" by Hurun in 2024.